Play Your Part Campaign

We collaborated with Brands South Africa to create a track that wouldraise awareness around the transmissions of COVID-19 and methods ofcurbing transmissions.

The track needed to reach as far as all SADCRegions. We approached some of the leading artists in Africa and SouthAfrica to come together to create a song that encouraged our people totake action. We brought together 8 different artist, in 8 different languages across 3 cities, in 7 days to deliver 1 message, “Africa Unite,Africa Play Your Part”.