Through initial strategy and campaign ideation to themanagement of promoters, influencers, and content creation. With a teamof confident and energetic promoters, we covered the V&A precinct dailybringing awareness to the Summer Experience Competition through‘socially distanced’ face-to-face engagement, and spot prizes. OurInfluencer program ran over the course of the month-long campaign andmarketed various V&A Summer activities to the wider communities of ourteam of 10 influencers.
